赌博在中国是一个有效的全国性的消遣。尽管事实上有很少奖券存在，几乎没有其他的合法赌博允许有迹象显示，该市场将增长和繁荣。
事实上，现在所谓的彩票的形式是在什么形成的呢？是在中国3000年前第一次建设长城时设立的基金。彩票在中国历史上最早的记载可追溯到唐代，当时奖券是零星发售的。直到1886年，中国政府决定把奖券视为类似抢劫和卖淫一样性质的活动，并禁止出售奖券。然而，在全国各地的通商口岸和上海公共租界，小规模的赌场和赌博游戏继续兴盛。
澳门成功地吸引大量的中国内地赌徒到澳门参加赌博游戏，使澳门的赌场成为最大的潜在性市场。中国赌徒也跑遍东南亚（如泰国和缅甸的目的地）甚至欧洲和美国的赌场玩赌博游戏。
其次，投资股票和股份也是另一个令人难以置信的取舍指标。现在大多数分析家认为，中国广大市民通过有效的股票交易形式的进行合法赌博。
此外，还可以看到，政府在征收体育事业各种执牌经营者的门票销售以及一些赌博组织的赌博收入的税收。此外，它在很大程度上导向现金市场与消费者分离，并允许更大的现金流通。
最后，政府对如何在中国的未来合理开展彩票和赌博经济，目前还缺乏战略。然而，已有来自北京的暗示，它正在考虑开放市场，有些允许其他奖券以及赛马和赌场的可能性。奖券管理提案已正式移交到国家财政部和国务院，呼吁国家政府作出更大的努力来发展奖券。
中国大陆、香港和澳门的赌博市场分析报告，联系市场的具体情况进行研究，该报告涵盖了在中国内地彩票的新兴市场，而且涵盖了全国各大中奖券，还包括其理事机构和省级组委会。
这份报告包括目前在中国经营的三种类型的彩票。首先是传统的类型，涉及到一个预先印制的数量，每张门票上发出一个固定数量的门票。该奖项是预先设定的，稍后通过布告和电视节目公布获奖者名单。这种形式的彩票，采用统一印刷，数字代码和一个固定的销售点进行销售。
第二类是彩票的形式，让买家当场知道结果。这是增长最快的形式，因为中国的彩票具有“即时双赢”的性质。这些奖券通常是大规模地进行销售，还有广告促销的支持。
彩票的第三种类型是与计算机相连的彩票销售。这在中国是最新型的彩票形式。该报告还着眼于在澳门和体育博彩（主要是赛马）在香港举办的赌博业。
译文：
Lotteries and Organised Gambling in China, Hong Kong and Macau: Market Analysis
Gambling in China is effectively a national pastime. Despite the fact that few lotteries exist and virtually no other legalised gambling is permitted there are indications that the market will grow and flourish.
Indeed, lotteries, in the form of what is now called Keno, was first played in China 3,000 years ago to fund the building of the Great Wall. The first recorded lottery in Chinese history dates back to the Tang Dynasty and lotteries continued to occur sporadically until 1886 when the Chinese government decided that lotteries where a similar to robbery and prostitution and banned them. However, gambling continued throughout the country on a small scale and casinos flourished in the Treaty Ports and the International Settlement of Shanghai.
The success of Macau in attracting large numbers of Mainland Chinese to its casinos is one piece of evidence of the potential market. Chinese are also visiting casinos throughout Southeast Asia (destinations such as Thailand and Burma) and on trips to Europe and the USA.
Secondly, the incredible uptake of investing in stocks and shares is another indicator. Most analysts now consider that the Chinese general public’s adoption of share dealing is effectively a form of legalised gambling.
Additionally, the government can see the potential revenue windfalls from additional organised gambling in terms of licensing operators and collecting tax revenues from ticket sales for various social and sporting causes. Furthermore, in a largely cash orientated market it is an ideal form of parting consumers from their cash and allow for greater circulation of cash in the economy.
Finally, the government’s future strategy for lotteries and organised gambling in China remains unclear. However, there have been intimations from Beijing that it is considering liberalising the market somewhat to permit additional lotteries as well as the possibility of horse racing and casinos. The administration of lotteries has been officially handed over to the State Ministry of Finance and the State Council has called for greater efforts to develop lotteries.
This Access Asia China Contact market research report covers the emerging market for lotteries in Mainland China. The report covers the major lotteries in operation throughout the country, their governing bodies and provincial organising committees.
This report covers the three types of lottery currently operating in China. The first is the traditional type that involves issuing a fixed number of tickets with a pre-printed number on each ticket. The prize is pre-set and the winners are made public later via noticeboards and TV shows. This form of lottery utilises uniform printing, code numbers and a fixed number of sales points.
The second type are the form of lottery where buyers know the result on the spot. This is the fastest growing form of lottery in China due to its ‘instant win’ nature. These lotteries are normally supported by large-scale sales and advertising promotions.
The third type of lottery is the sale of computer-linked lottery tickets. This is the most recent form of lottery in China. With this form of lottery, tickets are sold and winning the lottery is decided by whether the buyers’ numbers coincide with those drawn by lot.
The report also looks at the more organised gambling industry in Macau and sports betting (primarily on horses) in Hong Kong.
